# Tired of reaching out to 20 prospects to find one who tells you what they need?

The Founder-Led Sales Watchlist from Verbatim, a product of The Art of Service founded by Gerard Blokdyk, is the USD 29 a month Pro plan set up for founders selling to larger companies. Paste or upload up to 25 target leaders, and Verbatim watches 900+ business podcasts and emails you the next morning when one of them is quoted or a trigger phrase is said, with the exact quote and a link to the second. Your first line can start from their words.

Page: https://verbatim.theartofservice.com/know-what-prospects-need-before-the-call

## Sounds like your pipeline?

- You contact 10 to 20 to get 2 or 3 calls.
- The calls rarely reveal the need.
- Your outreach reads like everyone else's.
- You learn a buyer's priority after a competitor does.

## The Trigger-Phrase Radar

It shows how a target leader's own words travel from a podcast to your first line, ring by ring.

- **Target leader**: a name on your watchlist
- **Shows they appear on**: any of 900+ business podcasts
- **Trigger phrase said**: a priority, a problem, a change
- **Next-morning alert**: the quote and the second, by email
- **Your opening line**: built from what they said, not a guess

## Which trigger phrases are worth an alert?

1. **A named priority.** "This year we are focused on" plus a topic you serve.
2. **A stated problem.** "Our biggest headache is" or "what keeps breaking is".
3. **A change.** A new role, a new market, a new system going in.
4. **A budget word.** "We are investing in" or "we are hiring for".
5. **A competitor's name.** Said next to a complaint.

Add the phrases as watch terms beside the leaders' names. An AI software founder said on a podcast that he tries 10 to 20 prospects to get 2 or 3 calls, and if lucky one tells him what they need. An alert can carry that need before the first call.

## FAQ

### How do I find out what an enterprise prospect needs before the call?

Listen to what they already said in public. The Verbatim Founder-Led Sales Watchlist watches your target leaders across 900+ business podcasts and alerts you the next morning when one is quoted, with the exact words and a link to the second. It is Verbatim Pro at USD 29 a month.

### What are buying trigger phrases?

Words that show a buyer is moving: a named priority, a stated problem, a change of system or market, a budget word, or a competitor named with a complaint. In Verbatim you add them as watch terms beside your target leaders, and the Founder-Led Sales Watchlist alerts you when they are said.

### How do I track what target executives say on podcasts?

Put their names on a Verbatim Pro watchlist, one at a time or by pasting or uploading a list. Verbatim reads 900+ business podcasts every day and emails you the morning after a name is said, with the quote, show, date and a link that plays the exact second.

### Is this better than a sales intelligence tool?

It is different. Sales intelligence tools track firmographics, job changes and intent data. The Verbatim Founder-Led Sales Watchlist tracks what a leader said out loud in a long interview, in their own words and linked to the second. Many founders use both: one for who, the other for what they need.

### How much does it cost?

The Founder-Led Sales Watchlist is Verbatim Pro: USD 29 a month or USD 348 a year, cancel any time, with a 25-name watchlist. Verbatim Team, USD 299 a month for 5 seats, shares watchlists of up to 100 terms and adds the REST API and MCP.

### How fast do alerts arrive?

The morning after the moment reaches the Verbatim library. The library updates every day from 900+ business podcasts, so an alert usually arrives within a day or two of the episode going out. Each alert carries the quote and a link that plays from the exact second.

- Build my watchlist, Pro $29: https://verbatim.theartofservice.com/checkout/pro?src=prospects
- How the target list works: https://verbatim.theartofservice.com/target-list-csv-import

Updated 2026-11-02. Verbatim by The Art of Service, Brisbane, Australia.
