# Get an alert when anyone in your CRM speaks on a podcast

The CRM Watchlist from Verbatim, a product of The Art of Service founded by Gerard Blokdyk, is part of Verbatim Team at USD 299 a month for 5 seats. Export your key contacts from the CRM as a CSV, upload it, and Verbatim watches 900+ business podcasts and emails a next-morning alert when one of them is quoted, with the exact words and a link to the second. Team shares watchlists of up to 100 names and adds REST API and MCP access.

Page: https://verbatim.theartofservice.com/know-when-your-crm-contacts-speak

## Sounds like your team?

- You hear about a buyer's new priority after it is public.
- You monitor posts but miss long interviews.
- Your CRM notes are months old.
- Outreach starts from guesses.

## The Two-Channel Listening Map

It shows where short posts end and spoken evidence begins, both feeding one contact record.

- **Short posts**: quick, public, often polished by a team
- **Spoken interviews**: long, unscripted, each quote tied to its second
- **Your contact**: one name from your CRM, on the Team watchlist
- **Next-morning alert**: the quote, show, date and second, by email

## Posts or spoken interviews: what does each tell you?

| Compare | Short posts | Spoken interviews |
|---|---|---|
| Length | a few lines | long, unscripted |
| Written by | often a team | the person, live |
| What you learn | the announcement | the reasoning, the problem, the priority |
| Proof | a link to a post | a link to the second it was said |

Social listening tools cover posts well. Verbatim covers the spoken side: what your contacts said on 900+ business podcasts. A conversation-monitoring startup said on a podcast that it passed $150,000 a year in revenue by telling customers when their contacts post. Interviews say more than posts, and nobody else is listening.

## How do you load your CRM contacts?

1. Export the contacts you care about from your CRM as a CSV, name first.
2. On your Verbatim account page, upload the file or paste the names.
3. Add trigger phrases or company names beside them if you like.
4. Alerts start the next morning, shared across the Team's 5 seats.

There is no direct CRM connection today: the CSV takes a minute, and the REST API can pull alerts into your own systems.

## FAQ

### How do I know when a prospect speaks on a podcast?

Put their name on a Verbatim watchlist. Verbatim reads 900+ business podcasts every day and emails you the morning after a watched name is quoted, with the words, show, date and a link that plays the exact second. On Verbatim Team you can upload a whole CSV of contacts at once.

### Can I monitor my CRM contacts' interviews?

Yes. Export them from your CRM as a CSV and upload it to the Verbatim Team watchlist, up to 100 names shared across 5 seats. The CRM Watchlist then alerts the next morning when any of them is quoted on a business podcast.

### Does Verbatim connect to my CRM?

Not directly today. You export a CSV from the CRM and upload it to Verbatim, which takes a minute. Verbatim Team also has a REST API and MCP, so your own systems and AI tools can pull quotes and alerts into the CRM or wherever your team works.

### What is MCP access?

MCP lets AI tools such as Claude and ChatGPT that accept a remote server connect to the Verbatim library with your Team API key. Your AI can then search quotes, run topic briefs and client packs, and cite every answer to the second it was said. It is included in Verbatim Team.

### How much does the Team plan cost?

Verbatim Team is USD 299 a month, or USD 3,588 a year billed once, for 5 seats. It includes shared watchlists of up to 100 terms, full archive search, client packs, the REST API and MCP. More than 5 seats or invoicing is a request on the enterprise page.

### How is podcast monitoring different from social listening?

Social listening watches short posts, which are often written by a team. Verbatim watches what people said out loud in long interviews on 900+ business podcasts, in their own words and linked to the second. The CRM Watchlist adds the spoken channel to whatever you already monitor.

- Start Verbatim Team: https://verbatim.theartofservice.com/checkout/team?src=crm
- Download the CSV template: https://verbatim.theartofservice.com/static/target-list-template.csv

Updated 2026-11-02. Verbatim by The Art of Service, Brisbane, Australia.