“Sending them a short simple check in message can be surprisingly effective… a short unexpected message can get a response precisely because it breaks whatever pattern of silence had settled”

Ryan Lazanis · Future Firm Accounting Podcast · My Most Engaged Email Ever

Play from 7:05
7:05

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What was described

send a short, unexpected check-in email (e.g., just the word "test") to a cold prospect to revive a stalled deal

Said nearby on the same subject

“We just need to do that for all the other words... start with short words, CV or VC, that are easier for them to motor plan out.”
KC
Keri Clark
Speech and Language Kids Podcast ·
Why it worked Share this moment
“I'm a big emailer… I send a short email, then if they don't respond I follow up with a phone call… I try to get in as soon as possible to give them a quote”
HG
Haley Gallagher
The Side Hustle Show ·
How they work Share this moment
“I sent a cold e-mail to Mike… I booked a flight out there… I sat down with him and I said… I love to learn about how you think about investing.”
♫
Said on How I Invest with David Weisburd
How they work Share this moment
“I made a decision to send him a cold email… I said something along the lines of… Two months later, he finally found time to meet with me.”
CR
Cyriac Roeding
Business Of Biotech ·
How they work Share this moment

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