“The CEO would say, well, how many sales did we get from our social media presence? ... we got zero”
CN
Clarence Napier
Insurance Broker and Consultant Supporting Business Owners ·
Vici Collection · Honest Ecommerce · Landing a Dillard's Wholesale Deal: Vici Collection's Aimee Dudum
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used organic outreach based on their social-media presence to attract wholesale partners like Dillard’s
“The CEO would say, well, how many sales did we get from our social media presence? ... we got zero”
“The greatest thing about organic social right now is the algorithms are not based anymore on what they used to be, which is like your followers. It's now based on the content.”
“We started a school program ... it's $99 a month ... everyone that joins the group has full access to Josh Gotcha ... we try to help people develop an organic presence”
“Vici has launched in 60 stores at Dillard's nationwide as well as on their website. Then we just confirmed our plans for 2027 to be in 100 stores.”
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