Neil Williams · This is Journey Management · Landscape the garden first: Journey Management at Cathay Pacific with Neil Williams
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ran a workshop using a journey-mapping template, producing hundreds of emotional-journey sheets and pain-point lists across regions
hundreds of sheets; hundreds of pain points
“When I had put together a template and said, here's the, you know, here's how we're going to use for, this is 2025. So here's what we're going to use as the template for 2026.”
“Service literally strengthens the cortex across the regions of spiritual perception ... I would build that community around service”
“Jaspreet gives him two sheets of paper… lists the five activities that take up most of his time… lists the five activities that create the most value… put the list side by side”
“I have tried hundreds of bones from Mauritius... one is good enough to get some sort of template for what you're going to do”
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