“The two metrics… average spend (ATV) and items per transaction (UPT)… they are the most controllable metrics… top performers always have high ATV and UPT”

eCommerce Australia · Why Your Retail Staff Training Fails by Monday (And How to Fix It) - Bethany Lucht - Known Studios

Play from 35:57
35:57

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What was described

Focuses agency performance metrics on Average Transaction Value (ATV) and Units Per Transaction (UPT) rather than revenue alone

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