“Write down the five questions customers ask you most often. Then look at your website. Are those questions answered? Clearly somewhere a customer would actually see them?”
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Said on SEO Tips
Whitney Rowell · Unit Economics · [Miracle Mama] Whitney Rowell
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Created a folder labeled “messages from mom” to collect recurring questions, then interviewed experts to answer those questions in a podcast
“Write down the five questions customers ask you most often. Then look at your website. Are those questions answered? Clearly somewhere a customer would actually see them?”
“If you get asked, say, two questions, one's a legal advice question, one's a commercial advice question, perhaps answer them as separate emails. One, so this is legal advice, this is privileged. And two, here's my answer to your commercial question.”
“We were able to collect a bunch of experts' rubrics and answers, also supplemented those with synthetic data... graded it against the expert answers with real request RL.”
“We try to put together FAQs, share those broadly… we have to be like, this is a data room… hop on calls and answer questions because you just don't have time to answer pages of diligence questions for every investor.”
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