Rosie Holt · Best Business Podcast with Rosie Holt · 19. Before you say yes to a collaboration, listen to this
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Document and assign specific roles and ownership for each task in a collab (strategy, project management, marketing, sales, design, etc.)
“We just did a website redesign where the project manager was working on it, and in two days we had a design, the design approved, it was implemented and launched live onto Shopify.”
“Within our marketing strategy, we put budget aside specifically to activate in this unique space and places that is not just traditional marketing to families, but speaks directly to adults as the consumer.”
“Each enterprise requires its own marketing plan ... instead of doing five hours of marketing a week, you're now doing 10 hours ... inefficiency from task switching”
“I created a position as a manager of data strategy… tasking him and his team with re-engineering the process in using AI to code and build it for us.”
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