“The board was setting up… making sure we're innovating… a big part of it will be AI… you need to actually set time aside… both actual time and mental space”
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Said on Aperture: AgencyAI
The Modern Retail Podcast · The rise of 'Adultoween' and how adults are driving Halloween spending
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set aside specific marketing budget to activate the adult-focused Halloween space
“The board was setting up… making sure we're innovating… a big part of it will be AI… you need to actually set time aside… both actual time and mental space”
“You need to actually set time aside, both actual time and mental space for people to look at how they're using it, and how you can improve your workflow”
“Do your baseline expenses, do your baseline budget. What's your bare minimum that you've got to pay? Divide that by 12 and then put the money aside. When you've got more money, put extra money.”
“I want you to take a percentage of your profits each month… 5%, 10%, 15%, whatever, and set that aside for business retained earnings”
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