“We've done at least a million dollars in ad revenue, brand deals, digital courses, event ticket sales, affiliate marketing, book sales, JV partnerships, memberships, coaching”
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Said on The Think Media Podcast
Whitney Rowell · Unit Economics · [Miracle Mama] Whitney Rowell
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reported revenue mix: ~60% Amazon, ~35% Shopify D2C, remainder central market/partnerships
60% Amazon, 35% Shopify, 5% other
“We've done at least a million dollars in ad revenue, brand deals, digital courses, event ticket sales, affiliate marketing, book sales, JV partnerships, memberships, coaching”
“USTR reporting to commerce ... creates bureaucracy, more hands and more centralization and decision making, it doesn't work.”
“Central Market… they put us in healthy living… we’re doing 10 units per store per week.”
“Amazon is pulling in these external platforms into Seller Central. Coalescing a lot of these channels into single interfaces.”
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