“Then I hired basically backend engineers to build the data lake. The technology is really built on a very fast BigQuery data warehouse.”
MT
Marcus Tober SEMrush
The SEO Podcast: Page 2 Podcast ·
FP&A Unlocked · Trust and Leadership Lessons for FP&A From 100+ Top Leaders with CFO Jon Laudie
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Hired a Director of FP&A to lead the function after establishing basic data infrastructure
“Then I hired basically backend engineers to build the data lake. The technology is really built on a very fast BigQuery data warehouse.”
“My campaign basically is Gen Z. My campaign manager is Gen Z. My comms director is Gen Z. ... letting them help take the lead in how they want to carry that message to their peers.”
“So the first people I hired were basically data scientists. So we really wanted to understand how can we actually try to find insights and patterns out of the data.”
“They basically establish your credibility and create doubt all at once… that’s a power question.”
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