“We have what we call a 52 week marketing campaign…we change up their content and their messaging, seasonal or quarter.”
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Said on Bridge Out Ahead
Lisa Pucco · The Lazy CEO Podcast with Jane Lu · Help My Small Business: How to Make People Want What You’re Selling
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hired a freelance content creator for 1-2 days a week to produce marketing content
“We have what we call a 52 week marketing campaign…we change up their content and their messaging, seasonal or quarter.”
“Run three or four of those a year, you could take that content, repurpose it into blog content, drip email content, PDF report contents, video content, podcast content”
“Commonwealth Bank ... have agreed to pay creators for copyrighted content when it's used with generative AI ... this license gives our people the right to use Australian news content ...”
“The best system that I use to support my content creation is my content club. I am on zoom every single day from eight to 9am.”
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