“We've done at least a million dollars in ad revenue, brand deals, digital courses, event ticket sales, affiliate marketing, book sales, JV partnerships, memberships, coaching”
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Said on The Think Media Podcast
Jordan West · The Unofficial TikTok Shop Podcast with Jordan West · You Just Made a $100 Sale on TikTok Shop. Here’s Why You Only Kept $18.
Audio streams from the publisher’s own feed. Verbatim does not host or copy it.
uses creators as the primary sales channel, noting that 92.43% of TikTok shop revenue comes through affiliates
92.43% of revenue via affiliates
“We've done at least a million dollars in ad revenue, brand deals, digital courses, event ticket sales, affiliate marketing, book sales, JV partnerships, memberships, coaching”
“We would pay them out early prior to all of the revenue stream coming in… we’re going to pay X up front in order for these sales reps to come work for us.”
“When you go through all the costs… the halo effect from TikTok and Instagram skyrockets your Amazon channel”
“We allege that honey interjected itself to prevent creators from receiving the affiliate commissions that we think that creators are entitled to”
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