“Write down the five questions customers ask you most often. Then look at your website. Are those questions answered? Clearly somewhere a customer would actually see them?”
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Said on SEO Tips
Tristan Brunsden · SEO Tips · Content That Ranks and Sells
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Record yourself answering a common customer question on a phone, then transcribe, tidy, add headings and photos to create a page
“Write down the five questions customers ask you most often. Then look at your website. Are those questions answered? Clearly somewhere a customer would actually see them?”
“She creates a proper page for each of her three main treatments, answering the questions patients ask her every day.”
“The agency interviewed the owner, pulled out what he actually knew about the trade, and rewrote pages into question headings with short answer capsules. The average position went from 48.1 to 21.3.”
“Swap the stock photos for real ones… Add two or three recent projects to your key pages… Put real reviews on the page.”
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