“If I build something, I build an audience, a community, I can use that for something in the future… it could let me start a new business.”

The Deal Junky Podcast · He Quit Corporate, Sold A Startup & Built A Top 10 Podcast: Here’s What He Learned | Scott Clary

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What was described

built a long-form podcast audience first, then turned that audience into a media company to future-proof himself

Said nearby on the same subject

“He bought Twitter on a dare… then he turns it into a propaganda machine for himself.”
♫
Said on Pivot
Growth tactic Share this moment
“You might have a podcast… turn that into a blog post and a social media post… if I did the podcast with somebody who has a large social following, I’m going to have them promote it”
CM
Caitlin Millican-Floor
Found in AI: AI Search Visibility, SEO, & GEO ·
Growth tactic Share this moment
“…they take the show out of town…play the play, and then based on audience reaction, they rewrite things…so you want to find out what the audience feels.”
♫
Said on The Joe Rogan Experience
How they work Share this moment
“Dominican Sisters Open Mic listenership is up 3500% since launch, according to Spotify. Millennials and Gen Z make up 84% of the podcast's audience on the platform.”
♫
Said on Close All Tabs
Hard number listenership up 3500% since launch; 84% of audience are Millennials an… Share this moment

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