“Their partnership with LG and Schneider Electric for these devices. No apps, no logins. You just buy them and they work.”
BT
Ben Thompson
Sharp Tech with Ben Thompson ·
Practical Founders Podcast · #217: His Hardest Lesson: Going Too Fast Was More Risky, Even With Funding - Shawn Boyer
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Eliminated native mobile app and delivered all communication via plain SMS to phone numbers only, no login or password required
“Their partnership with LG and Schneider Electric for these devices. No apps, no logins. You just buy them and they work.”
“On mobile, the phone number should be tappable. Someone on their phone should be able to tap once and it rings you.”
“I collected all their phone numbers ... I just stopped to communicate with them and share ... when can I use your software?”
“We generally try to delete the name of the customer off our mobile phone once we've finished the transaction and delivered the car”
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