“Each pie cost me about $5 to $6... 65% margin... we are happy to come in below that $20 price point”

Mikey Deegan · Unit Economics · [Mikey's Pies] Mikey Deegan

Play from 27:36
27:36

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What was described

price pies at $16-$17 each, based on $5-$6 cost per pie to achieve ~65% gross margin

$5-$6 cost per pie; 65% margin; $16-$17 price; $15 launch price

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