Paying $2,000 a month for coaching and not sure what for?

The Before-You-Buy Brief from Verbatim, by Gerard Blokdyk of The Art of Service, is a USD 497 one-off advisory for founders deciding whether to pay monthly for a coaching program, agency or mastermind. It shows what operators in the same market said on 900+ podcasts in the last 30 days about what actually moved their numbers, every quote linked to the second it was said, so the decision rests on evidence, not a sales call.

Updated

Sounds familiar?

about $2,000 a month on a program its buyer could not value
“Like $2,000 a month for like, I don't know what.”
♫
Said on Owner To Owner Podcast
Pricing $2,000 per month Share this moment

Framework

The Receipt Test

It reads a program's pitch as a till receipt: each line is one claim, stamped linked when operators said it out loud and unverified when nobody did.

The Receipt TestIt reads a program's pitch as a till receipt: each line is one claim, stamped linked when operators said it out loud and unverified when nobody did. The promise: what the sales page says will happen. What peers did: moves operators in your market reported. What it cost them: money and months, in their own words. What moved the numbers: the results they said out loud. The testimonial: a quote you cannot play back.ClaimCheckedThe promise: what the sales page says will happenThe promisewhat the sales page says will happenunverifiedWhat peers did: moves operators in your market reportedWhat peers didmoves operators in your market reportedsaid out loud, linkedWhat it cost them: money and months, in their own wordsWhat it cost themmoney and months, in their own wordssaid out loud, linkedWhat moved the numbers: the results they said out loudWhat moved the numbersthe results they said out loudsaid out loud, linkedThe testimonial: a quote you cannot play backThe testimoniala quote you cannot play backunverifiedThe Receipt TestIt reads a program's pitch as a till receipt: each line is one claim, stamped linked when operators said it out loud and unverified when nobody did. The promise: what the sales page says will happen. What peers did: moves operators in your market reported. What it cost them: money and months, in their own words. What moved the numbers: the results they said out loud. The testimonial: a quote you cannot play back.The promise: what the sales page says will happenThe promisewhat the sales page says willhappenWhat peers did: moves operators in your market reportedWhat peers didmoves operators in your marketreportedWhat it cost them: money and months, in their own wordsWhat it cost themmoney and months, in their ownwordsWhat moved the numbers: the results they said out loudWhat moved the numbersthe results they said out loudThe testimonial: a quote you cannot play backThe testimoniala quote you cannot play back
Each line on the receipt is one claim; the stamp shows whether operators in your market said it out loud, linked to the second.

What five questions should you ask before a monthly program?

  1. What did operators in my market say moved their numbers this month?
  2. Is the program's main promise something any of them said out loud?
  3. What did the same move cost them, in money and months?
  4. Who said the opposite, and why?
  5. Could I do the first step myself with what they described?

The Before-You-Buy Brief answers the first four with linked quotes. The fifth is yours.

What does the brief not do?

It does not name, rate or review coaches, agencies or programs. It reports what operators in your market said worked, what it cost them and who disagreed, so you can hold a pitch up against it. The decision stays yours.

Frequently asked questions

Is a business coaching program worth $2,000 a month?

It depends on whether its promise matches what operators in your market say actually moved their numbers. The Verbatim Before-You-Buy Brief, USD 497 once, collects that evidence from 900+ podcasts, every quote linked to the second it was said, so you can judge the program against it before you sign.

How do I check a coaching program before paying?

Hold its main promises up against what peers said out loud. The Verbatim Before-You-Buy Brief does that work: it reports the moves operators in your market described, what they cost and who said the opposite, each quote playable. Ask the program the five questions on this page as well.

What does the Before-You-Buy Brief include?

The same five parts as every Verbatim Advisory brief, focused on one buying decision: pains, recipes that worked with numbers, new lanes, traffic recipes and a short build agenda. Every quote links to the second it was said. It is delivered within two business days and read by a person before it is sent.

How much does it cost?

The Verbatim Before-You-Buy Brief is USD 497, paid once, with nothing to cancel. If you want the same evidence every month, the Verbatim Advisory Monthly brief is USD 297 a month, cancel any time. A broken link or a wrong attribution in any brief means a refund.

Will it name specific coaches?

No. The Verbatim Before-You-Buy Brief does not name, rate or review any coach, agency or program. On the order form you describe the kind of program you are weighing, as a category. The brief reports what operators in your market said worked, so the comparison is yours to make.

Can I get it monthly instead?

Yes. The Verbatim Advisory Monthly brief is USD 297 a month and covers this month's pains, recipes and lanes for your business every month, cancel any time. Choose the Before-You-Buy Brief when you have one buying decision to make now.

Check the receipt before you sign

One buying decision, USD 497, delivered within two business days.

Order the Before-You-Buy Brief