Sean Atkins / Dhar Mann · Creator Upload · How to Move Mountains (of cash) for Creators, feat. Dhar Mann CEO Sean Atkins
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Partnered with Disney to use creator-driven IP to re-aggregate fragmented kid audiences and create new IP for Disney’s future flywheel
$15 million per episode (budget reference)
“You have to put in a special MSTSC slash B colon server IP address. And that worked for her because they were using the IP address”
“Disney closes the park at 6 p.m. for Halloween events, creating a new crowd and effectively doubling ticket sales; Universal’s Halloween Horror Nights do the same.”
“If I build something, I build an audience, a community, I can use that for something in the future… it could let me start a new business.”
“Eisner came in and really started to increase those ticket prices, which helped Disney monetize extremely well.”
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