Daniel Murray · The Marketing Millennials · SPECIAL SERIES ==> 📉 Is LinkedIn Broken Right Now? == | BATHROOM Break #132 COLLAB: The Marketing Millennials + Do This, Not That
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focus the first 200 characters of email copy on the offer, deadline, and product to optimize for AI summary tools
“Create a 60 second vertical promo for everyday AI. The ad angle, people who, people don't need more AI tools. Oh, zoomed into my text there. People don't need more AI tools. They need to know what to do with them. Style, fast, bold, business focus.”
“Number one would be like, focus on the kinds of queries that you're optimizing for. Number two, focus on specific engines that you want to optimize for. And then number three, being much more focused with your research”
“We will connect your email account, maybe your Jira, or whatever other tools… this just enriches the context of the AI”
“First and foremost, senior person, please send it in an email… because if we don't have it electronically, that just makes it so much easier for the operations person… to copy and paste it, put it in your CRM, etc.”
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