“They made this video and they engineered it to go viral and they got help from YouTube that promoted it and they got help from tech billionaires like Bill Gates and Mark Zuckerberg who were in the video who promoted it.”

On the Media · The Classroom/Technology Pipeline

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15:47

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What was described

produced a splashy 2013 video featuring tech CEOs, engineered it to go viral with YouTube promotion, and launched the annual "Hour of Code" lessons

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