“She ... is owner of this company, Therese. They're an activewear company ... licensing with about 100 teams ... tank top will run you about $70, bomber jacket about $350.”

Bloomberg Intelligence · Bank Earnings, Why Consumers Are 'Roughed Up' & Real Estate Trends

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42:48

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What was described

licenses with about 100 sports teams (NHL, MLB, NFL, WNBA, NWSL) to produce high-end women's activewear and merch

tank tops $70, bomber jackets $350

Said nearby on the same subject

“Distribution, production, licensing, everything that you needed if you owned what I wanted to do, a sports asset.”
AE
Ari Emanuel
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“Nik estimates that in places where sports betting was legalized, FanDuel managed to convert about 90 percent of its daily fantasy customers into sports bettors”
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Said on Understood: The Big Bet
Why it worked ≈90% conversion of daily-fantasy customers to sports bettors Share this moment
“Future Sports is an index… every team starts out at 7,500. It helps people who own these teams monetize the value of their teams without selling them.”
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“They were close to about $5 billion ... about the value of the average NFL franchise at the time”
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Said on Understood: The Big Bet
Hard number $5 billion per year (original projection $2.3 billion) Share this moment

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