General Magic · Great Business Stories · General Magic: Right Product, Wrong Time
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pivoted to a voice-recognition company in December 1996 after device failures
“‘We drove across the border to Buffalo and that was in December… three months after onset.’”
“We were doing like $1,500 a month. And then in June and by December, we did $94,000 per month in December.”
“Lambda servers didn't read the Federal Register... the automated systems just kept running and transmitted seven additional TracePro updates to SiCarrier after the December 2 blacklisting.”
“50% pivoted, as you said, but all those pivots were into a space that was adjacent or kind of related to their initial idea.”
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