“We don't have to spend as much as Greg Abbott does, because what you do with campaign cash is you tell people who you are and what you're about.”

“We’re very focused on the latter rather than focusing on things that we think are going to be very commoditized … multimodal representations”

“It doesn't have to be cash rewards, acknowledgement, pats on the back, announcements, promotions, any of that kind of activities. All give a subtle message to people about what is important.”

“I've been spending more time than I care to admit reading the messages that the AI agents that were involved in the hugging face incident exchanged between each other”

“My campaign basically is Gen Z. My campaign manager is Gen Z. My comms director is Gen Z. ... letting them help take the lead in how they want to carry that message to their peers.”