“John Ossoff ... once a month he gives a speech ... records it in a beautiful video format. He’s a documentary filmmaker. They built a program that plays to his strengths.”

“I pre-recorded my answers because I was too nervous to do it on my own. I had two phones… like a switchboard producer DJ”

“You can pick up the phone and start recording videos too, like organic reach is free. That's an edge creators have.”

“We test different formats with different hooks all the time… if a video we tested with the format and the hook didn't go as good, we actually try to switch up the hook.”

“You can repurpose YouTube videos into SEO optimized blog posts, into short form clips that are SEO optimized for TikTok, Instagram, YouTube shorts, into email newsletters, and other variations of short form content.”