Profiles in Risk · Brian Graff, CEO & Founder at Vibe Insurance - PIR Ep. 873
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partnered with Insurance X Dates to source highly accurate insurance lead data and deliver appointment leads directly to agents
“We had about six or seven agents working at a time… we would get a lead on Facebook and our agents were converting sometimes $80 appointments… $80 to $150 per booked appointment.”
“The data must be accurate, complete, and traceable back to the source to allow us to do source data verification.”
“Cheap leads really masked a lot of the deficiencies… you could spend $2,000-$3,000 a month, get $50 appointments, and you would close maybe one in four… that masked, you didn’t have anything with speed to lead, appointment setting, follow up…”
“We have an insurance partner… the largest insurance brokerage in the world… they’re willing to hop on the phone with any one of our clients… it takes a lot of the pressure off of me.”
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