“LSA is by far the best lead channel for our clients… it’s $40-$50 then $150 now… still cheaper than Google/Facebook for qualified inbound calls.”
MC
Mauricio Cardenal
AI & Marketing for Home Service Pros ·
“We had about six or seven agents working at a time… we would get a lead on Facebook and our agents were converting sometimes $80 appointments… $80 to $150 per booked appointment.”
Mauricio Cardenal · AI & Marketing for Home Service Pros · The $60 Lead Is Gone. Here's How to Win Without It.
Play from 4:15
4:15
Audio streams from the publisher’s own feed. Verbatim does not host or copy it.
What was described
Set up a call center with 6-7 agents to handle inbound Facebook leads and qualify appointments, achieving $80-$150 per booked appointment
$80-$150 per booked appointment; 6-7 agents; 30-day booking window
Said nearby on the same subject
“Cheap leads really masked a lot of the deficiencies… you could spend $2,000-$3,000 a month, get $50 appointments, and you would close maybe one in four… that masked, you didn’t have anything with speed to lead, appointment setting, follow up…”
MC
Mauricio Cardenal
AI & Marketing for Home Service Pros ·
“Those are leads that I would be happy to spend 150 bucks on... that's the way that I measure these appointments”
♫
Said on Profiles in Risk
“Just in time appointments… you send an event like this agent's quoting… you process the appointment just in time.”
♫
Said on Profiles in Risk
Moments like this, every Monday
The strongest new moments on your topics, in the speakers' own words. Free for three topics.
No card. No password. One-click unsubscribe.
Track a competitor?
Pro watches up to 25 names or phrases and emails you the morning after they are said.
See Pro, $29 a monthVerbatim quotes a short extract and links to the episode; the episode belongs to its publisher. Remove a show.