“I went back to the site, offered only fresh baked cookies, offer doorstep delivery. I would literally drive all around Dallas delivering fresh baked cookies.”
WR
Whitney Rowell
Unit Economics ·
Samantha Wills · The Pay Off with Sylvia Jeffreys · Samantha Wills: Why I Closed My $12 Million Business
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Offered a two-week delivery promise to customers during the early trade-show period
two-week delivery promise
“I went back to the site, offered only fresh baked cookies, offer doorstep delivery. I would literally drive all around Dallas delivering fresh baked cookies.”
“And Goldman itself had owned part of our management company… we had quarterly meetings over that period… trust during that period as well.”
“We would put out a menu, orders come in, delivery dates about two weeks later, we would get paid for it”
“AE is with this customer for the life of the customer. They are covering the customer pre, during post sales, that, that engagement with, with, from an executive standpoint, from the commercial standpoint, the field engineering team, the solution architects, they're owning the technical journey with that customer pre, during post.”
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