“‘A creator actually is multiple parts of the value chain… strategic agency, production, distribution… you get a relationship immediately with those creators.’”
SA
Sean Atkins / Dhar Mann
Creator Upload ·
“…Marques just launched his iPhone 18 review, getting 20 million views…we have the integration at the back end of that video…and the Best Buy component being like traditional retail expansion.”
Marketing Operators · Two $100M+ Operators Get Honest About Launching New Brands
Play from 19:30
19:30
Audio streams from the publisher’s own feed. Verbatim does not host or copy it.
What was described
combined Marques Brownlee's 20 M-view iPhone review video (organic creator distribution) with Ridge product integration and Best Buy retail placement
Said nearby on the same subject
“You can pick up the phone and start recording videos too, like organic reach is free. That's an edge creators have.”
CM
Chloe Marco
The Life You Love ·
“I'd take 80% of that budget and I'd give it … buy the best managers and seniors… the last 20 percent, I would go buy the best tools on the market.”
JN
Justin Noble
The Audit Podcast ·
“‘He gave the brief to three sets of creators… we literally gave them 10 minutes to go make a video… I would literally buy both of these.’”
SA
Sean Atkins / Dhar Mann
Creator Upload ·
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