“We’re stopping them using hormones, so rather than castration.”
DS
Dr. Beth Shapiro
Huberman Lab ·
“I love influencer marketing... I truly mean for the influencer to be involved in the actual product development, not just the marketing face of the brand.”
Vici Collection · Honest Ecommerce · Landing a Dillard's Wholesale Deal: Vici Collection's Aimee Dudum
Play from 25:21
25:21
Audio streams from the publisher’s own feed. Verbatim does not host or copy it.
What was described
Involve influencers directly in product development (creating new prints, colors, fabrics) rather than only using them for marketing
Said nearby on the same subject
“I'd rather take $50,000 and hire a new person who does just influencers for me… more long term investment”
♫
Said on The Watson Weekly: eCommerce Strategy & News
“You can select them and then create the tickets and put them in your backlog… it helped us build a new workflow of a human doing an AI workflow inside our products.”
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Said on The Official SaaStr Podcast: SaaS | Founders | Investors
“He created Good Influence. It's a for-profit company that connects paying candidates with influencers who can promote them.”
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Said on WSJ What’s News
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