Filthy Rich Cleaners: The Cleaning Business Podcast · #184: Inside Crime Scene & Hoarding Cleanup, with Alex Philbrick
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Use a local 501 area code cell phone as the business number so clients can speak directly with the owner, emphasizing local presence over call centers
“Pick one exact version of your name, address, and phone number… make your website, your Google business profile, and your main directory listings all match it. Then add local business schema.”
“The three things that must happen on a B2B phone call is when you call someone, you state your name and title. Number two, you communicate your company name and what your company does. And number three, you state the purpose of your phone call and whom do you want to speak.”
“Good suburb page… real, local, specific information… photos of real jobs… reviews from customers in that area… local landmarks… not just copy-pasting the same text.”
“They can do that in two ways. One, they can pick up the phone, they call us directly… or two, we have an online form, it's called a Section 154 online form.”
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