Owner To Owner Podcast · Three Successful Exits - what this ex M&A lawyer learned about Earnouts: Tony Simmons:
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Tracked buyer activity in the data room by giving a password and monitoring which documents they viewed, then followed up precisely
“I had a standard demo of that, which was looking for spelling mistakes in a document. Because what you could do is, here's a document, so let me collect the words in the document, get them into the lowercase, whatever, sort them neatly, and then compare them to another document, which is a dictionary.”
“Once you have their card… you could follow them on LinkedIn and they're going to likely follow you if they're active on LinkedIn”
“I'm a big emailer… I send a short email, then if they don't respond I follow up with a phone call… I try to get in as soon as possible to give them a quote”
“I put the follow-up email then, which was really, really helpful to allow me to know the different grants that were out there and that I was eligible to apply for.”
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