“It's called the Network Effect. I would encourage people to look for opportunities to attend these conferences... to keep coming back”
LF
Lisa Fine
Great Women in Compliance ·
The Industrial Talk Podcast Network · Dominic Mercurio with Sales Factory
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attend conferences, conduct on-site interviews and conversations, then treat the leads like extracting moisture from a rag to keep prospects engaged long-term
“It's called the Network Effect. I would encourage people to look for opportunities to attend these conferences... to keep coming back”
“We keep it low-tech and then we have sieves back in our nursery. ... Ziplocs don't really work because if there's any moisture ... it will get trapped ... cause your seed to rot”
“We partnered with a specialist in the space and we interviewed thousands of Australians, both prospective investors and existing investors.”
“We keep the feature interview at 45 to 55 minutes because that's kind of our target… then we did a bonus hour afterwards to go deeper.”
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