Abby Baker · Dental Founder Podcast · 150. Abby Baker: Dental Brand Design Studio
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advise hygienists to reverse-engineer their Instagram/TikTok presence by searching for themselves to see how they appear
“A business can actually try this themselves in, for example, ChatGPT, put in the service that they deliver and the name of their city or their town and see what comes up.”
“On our Shopify, it's very straightforward. We actually see where the order comes from. Is it an Instagram post? Is it Google search? Is it an article on Bon Appetit?”
“YouTube appears, and a lot of others discover her, because suddenly we start seeing those videos of her appearances on talk shows.”
“I ran a question in Perplexity ... What are they searching for ... Can you create me a list of 100 topics ... That's my Instagram content for the entire year”
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