“I ran the strategic events portfolio. So that's about probably 300 or so events annually.”
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Said on The CMO Podcast
Libby Grywe · The Efficient Advisor: Tactical Business Advice for Financial Planners · 415: The Details Behind My $1.5M Advisory Practice (And My Engagement Story!)
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ran a 100% referral-only planning practice spending $0 on marketing, events, and social media
$0 marketing spend; $1.5 million annual revenue; 285 households served
“I ran the strategic events portfolio. So that's about probably 300 or so events annually.”
“We had comfortably over 100,000 people that came through the doors... social media also was part of the secret sauce”
“We work very, very hard at our social media, our marketing, our website. I am dancing on reels on a daily basis. People come up from Sydney and say, I saw you on Instagram.”
“He oversaw the development of new menu items, redesigned the kitchens and worked with their marketing and social media teams to come up with a unified brand for the chain. By 2017, Arby's was doing $3.7 billion in sales.”
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