“You need to establish a partnership with a customer that has a reliable supply chain to get our product into market.”

The SME Stream · Nathan Guy: Special Agricultural Trade Envoy on the India Free Trade Agreement coming into effect

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What was described

suggested using an Indian partner with an existing reliable supply chain to get NZ products into market

Said nearby on the same subject

“Reaching out to the right people that have similar values… is going to be really important… you need to establish a partnership with a customer that has a reliable supply chain.”
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“We started to partner with Amazon. ... added it as a subscription service and really getting into the market.”
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“We kind of used the public existing campgrounds, which were public data, as a way to bootstrap supply.”
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