“We did a survey among 400 businesses. And only six out of 10 businesses were able to say that they can connect customer and products in a reliable way.”

Neda Nia · The CPG Guys · Dora Cortinas & Stibo System's Neda Nia - Master Data Management

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What was described

cited a survey of 400 businesses where only six out of ten could reliably connect customer and product data

6 out of 10 (60%)

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