“My first thing is always path to purchase… I’m going to dissect that funnel from all the way through and look where people are dropping off”
♫
Said on Honest Ecommerce
She's On The Money · She Chose Europe Over a House Deposit. Now She's Questioning Everything.
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Collected soft-drink cans, dropped them off for counting, and redeemed the cash (e.g., $26 from one drop) to fund a future car-ride purchase
$26
“My first thing is always path to purchase… I’m going to dissect that funnel from all the way through and look where people are dropping off”
“You can drop off your laundry in the morning and get it by the end of the day washed and folded.”
“Return on ad spend went from 0.23 to 1.96. The CPA dropped from $172.15 to $24.58. That's an 85% drop in CPA.”
“One drop of it is probably equivalent to a whole bottle or more of the chemical extracted stuff… you sent me some of that and I noticed that it's like one drop for every eight ounces.”
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