AI Visibility: GEO, AEO, AI Search & SEO · The Real Estate Growth Advantage of a Fractional CMO | RiseOpp
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implemented a 30-60-90 day roadmap: first 30 days audit tracking hygiene and add UTM parameters; days 31-60 build nurture infrastructure (email, SMS automation); days 61-90 use clean data to scale winning campaigns and cut waste
30 days, 60 days, 90 days
“We build our channel campaign strategy... this is your gap and this is how our channels are going to cover it... here’s the playbook for the next 30, 60, 90 days”
“Before they spend a single dime on new ads, they enforce basic data hygiene, like using UTM parameters… you can look at that breadcrumb and trace it all the way back.”
“Every single day in the morning huddle, they report on their hygiene reappointment percentage from the previous day”
“We raised our first round $2 million pre-seed in 30 days on a strategy. 30 days. Yeah, it was pretty quick.”
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