“We have our email list as our sources of traffic… paid ads direct… unspeakable video clips.”
♫
Said on The Game with Alex Hormozi
Startups For the Rest of Us · Episode 854 | How to Find Startup Ideas (Sneak Peek Chapter from My New Book)
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Identified the abandoned-cart software he paid for each month, judged its UX as bad, and built CartHook - a better abandoned-cart email tool - then later added post-purchase upsells
“We have our email list as our sources of traffic… paid ads direct… unspeakable video clips.”
“I made a decision to send him a cold email… I said something along the lines of… Two months later, he finally found time to meet with me.”
“We found that in our case … performance as rated by one's colleagues after 12 months… then you need to identify as many signals as you can… see what combinations of signals best predict that outcome”
“I did like a $2,500 initial lump sum. And then it ended up being converted into a $1,500 a month retainer. Three years later, I still have him as a client.”
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