“…months and years to like kind of collect the data… you can pull all the data in like a day, but getting an insight… takes time.”
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Scott Needham
The CPG Guys ·
Neil Williams · This is Journey Management · Landscape the garden first: Journey Management at Cathay Pacific with Neil Williams
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automated the collection of metrics and insights so teams spend time analyzing rather than generating data
“…months and years to like kind of collect the data… you can pull all the data in like a day, but getting an insight… takes time.”
“We analyzed all of the data of the previous, of the last 365 days, and discounted all of the products and got rid of those, which have generally had no power, so basically just been unprofitable throughout the entire year”
“I had no choice but to figure out ways to automate it so that I could spend time with my newborn”
“So the first people I hired were basically data scientists. So we really wanted to understand how can we actually try to find insights and patterns out of the data.”
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