Financial Audit · For fans of self-improvement: The School of Greatness
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advised not to launch a show unless you can commit to three to five years of weekly episodes even with zero listeners, viewers, and dollars
three to five years, zero listeners, zero viewers, zero dollars
“Twitter. We are weekly show pod, Instagram threads, TikTok blue sky. We are weekly show podcast, and you can like subscribe and comment on our YouTube channel”
“We kept saying, when are we selling? Three to five years. And it was like a rolling goal. Until finally, we made the commitment.”
“They tend to break even in about three years. And they have useful lives at this point of about five to six years. And most of the deals we're doing are about five-year deals.”
“We had an idea based on all of this. The New York City Marathon is run through the five boroughs of Manhattan. And you made us an entire five-hour marathon playlist, which we will link to in the show notes for this episode.”
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