“Before you buy anything, check what's already inside the software you pay for. Microsoft 365 Copilot, Google Workspace, the AI features in your CRM.”
GC
Grant Calloway
AI for Small Business ·
saas.unbound · Three Failed Products Before Product-Market Fit: The Pivot Behind Saber's Growth | Rehman @ Saber
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concluded that building a product that “sits on top of the CRM” was a dead-end because sales teams view the CRM as already sufficient
“Before you buy anything, check what's already inside the software you pay for. Microsoft 365 Copilot, Google Workspace, the AI features in your CRM.”
“We invested in Salesforce, is our CRM system and not just as our CRM, but it's our marketing tool and we do quoting out of it ... it does our billing, project management, support tickets”
“‘I’m a big believer in sitting your SDR team in your marketing team… because you get into this finger pointing thing when SDR sit in sales.’”
“Created a CRM that the industry knows as MarketSharp”
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