“We sit on top of the CRM… they’re like, no, we actually don’t need that. Our CRM is awesome”

saas.unbound · Three Failed Products Before Product-Market Fit: The Pivot Behind Saber's Growth | Rehman @ Saber

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What was described

concluded that building a product that “sits on top of the CRM” was a dead-end because sales teams view the CRM as already sufficient

Said nearby on the same subject

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Contrarian take Share this moment
“Created a CRM that the industry knows as MarketSharp”
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