“Then run those questions across platforms such as ChatGPT, Gemini, your AI Google overview… look at which competitors are recommended, which websites are cited.”
♫
Said on Crescendo Agency Podcast: SEO & AI Search
Meta Ads: Under the Hood · Rejecting discount culture & navigating copycat brands with Denise Dunn
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Stopped running Google ads after competitors with big budgets outbid them on page-one results
“Then run those questions across platforms such as ChatGPT, Gemini, your AI Google overview… look at which competitors are recommended, which websites are cited.”
“We’ll run some ads… on Google, on Facebook and Instagram… patients are spending time and are making decisions”
“We rolled through them one by one and I either said yes or no… some of my no-go zones obviously are political advertising, gambling advertising, weight loss advertising.”
“‘It’s just like one big Google Doc, right? The master Google Doc and like everybody's comment together.’”
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