“They disclosed it… 55 in cash and 36 earn out… earn out is tied to revenue plus EBITDA… milestones counted every six months”
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Said on Built to Sell Radio
Owner To Owner Podcast · Three Successful Exits - what this ex M&A lawyer learned about Earnouts: Tony Simmons:
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Use earn-out metrics based on customer retention and revenue maintenance
“They disclosed it… 55 in cash and 36 earn out… earn out is tied to revenue plus EBITDA… milestones counted every six months”
“Start making decisions based on business metrics, not just gut feelings.”
“…using cloud code… listens to calls in real time… sends the question to a knowledge base… surfaces it on the screen with an accuracy metric”
“Our customers have given us higher customer service scores, higher ratings on the interactions, but we limit the tool to technical, fact-based order questions”
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