“We organized the inventory, sold it to our employees, sold it to our customers at a discount. We raised quite a bit of cash that way”
RA
Rich Ashton
Your Business Growth Podcast ·
Sarah Williams · Launch Your Box Podcast with Sarah Williams | Start, Launch, and Grow Your Subscription Box · Adding An Upsell to Your Subscription Box Checkout
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sold 77 surprise boxes from excess inventory during the launch
77 boxes sold
“We organized the inventory, sold it to our employees, sold it to our customers at a discount. We raised quite a bit of cash that way”
“Consideration will be given to risk sharing between the Government and the industry, including whether mechanisms for Government to capture a share of excess profits during favourable market conditions are appropriate”
“We set up an email automation inside Klaviyo ... if they signed up ... and they did not purchase the surprise box, they were triggered to get this email”
“We built a simple thank you page ... we made the offer for the surprise box with a button at checkout ... after they sign up ... we hit them with the upsell afterwards”
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