“We actually encourage clients to actually place in their pricing on the websites ... it can actually cite their prices in directly”
IS
Ian Silva
NeuralAdX GEO & AI Search Strategy Podcast ·
Filthy Rich Cleaners: The Cleaning Business Podcast · #184: Inside Crime Scene & Hoarding Cleanup, with Alex Philbrick
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When a client says the quote is too high, ask for their price range and then either adjust scope or lower the price to match, even forfeiting margin to win the job
“We actually encourage clients to actually place in their pricing on the websites ... it can actually cite their prices in directly”
“Online tools give overinflated price guides; agents may go along, then the market price is lower.”
“What happens is companies make these promotions and then they stop talking about it but the promotion still is on the books. Remember that years back, the price match guarantee? What I would do is I went and I found a cheaper one and I was like, hey, based on your website, you still have this price match guarantee.”
“Half-price wings on Tuesday's deal is driving customers into stores, but chicken prices are at an all-time high. The more wings they sell at half price, the more money they lose.”
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