“It was just giving them a discount, and then if they do a case study for you. That's how it was sort of framed. And yeah, that's worked.”
RG
Ruben Gamez
Startups For the Rest of Us ·
Laura Meyer · The Expert Freedom Show · How to Land High Paying Clients (My 3 Secret Strategies)
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Offers slightly discounted services to people in her immediate network in exchange for a case study or testimonial (Beta Client Blueprint)
“It was just giving them a discount, and then if they do a case study for you. That's how it was sort of framed. And yeah, that's worked.”
“She pinned a post that was like, this is what we actually do... started occasionally darting in content about her team, testimonials... then she really started to funnel for people that were buying”
“We've gone out and created three more detailed case studies... offering for folks as a bonus if they order the book”
“I was like, cancel her. I was like, refund her, cancel her right now and tell her we don't think we're the best services.”
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