“Critics say the buyout cost $44 million… Egon told me, you’re never going to remember the extra 400 million… it will seem minuscule compared with the gains of owning IMG”

Founders · #436 Ari Emanuel's Autobiography

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What was described

Buy IMG for $2.4 billion, later justify paying an extra $400 million by arguing the cost will be forgotten compared to long-term gains

$2.4 billion purchase; extra $400 million

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