“We’re seeing usage-based pricing, hybrid contracts, and something called a credit… outdated revenue architecture can kill a great pricing idea”

Run the Numbers · Brex's CFO on the Weekend SVB Collapsed | Erica Dorfman

Play from 34:19
34:19

Audio streams from the publisher’s own feed. Verbatim does not host or copy it.

What was described

Shifted from simple subscription pricing to usage-based, hybrid contracts and credit-based models for AI-economy customers

Said nearby on the same subject

“I gave a price of three decimal points. Usually we give two decimal point pricing… we got the contract.”
♫
Said on The Core Report
“Half-price wings on Tuesday's deal is driving customers into stores, but chicken prices are at an all-time high. The more wings they sell at half price, the more money they lose.”
♫
Said on Business Wars
“And then we also have a monthly subscription. So similar to some of the other wearable models like Aura and Whoop where you have hardware plus software. And what's the software subscription price? Between $19 and $29. But right now everyone's pre-ordered at $29 a month.”
JW
Jack Walters
The Pitch ·
Pricing $359 hardware pre-order; $19-$29 monthly subscription; $29 current pri… Share this moment
“We competed against the likes of Marketo… by offering self-serve pricing, pricing ourselves below the competition, having an incredibly usable product, and offering expert customer service.”
RW
Rob Walling
Startups For the Rest of Us ·
Why it worked Share this moment

Moments like this, every Monday

The strongest new moments on your topics, in the speakers' own words. Free for three topics.

No card. No password. One-click unsubscribe.

Track a competitor?

Pro watches up to 25 names or phrases and emails you the morning after they are said.

See Pro, $29 a month

Verbatim quotes a short extract and links to the episode; the episode belongs to its publisher. Remove a show.